Content Factory Studios in Bow, East London is a multi-set content studio. Studio 1 has five pre-built, pre-lit sets under one roof, so you can shoot several different looks in one booking. Hire starts at £75 an hour with a 2-hour minimum, with lighting and props included.
We’re rated 5.0 from 120 Google reviews (October 2026). The thing clients mention most is the variety: one reviewer wrote that they were “very impressed with how many options of backgrounds were available.”
What is a multi-set content studio?
A multi-set studio is one space with several ready-styled sets side by side: different walls, colours, furniture and lighting. Instead of one backdrop, you move between sets and get a new look each time. It’s built for social content, brand shoots and campaigns that need variety without a second location.
Why shoot in a multi-set studio?
More looks per booking. Your content looks like it came from several shoots, not one afternoon in front of the same wall.
Lower cost. Three looks from three single-backdrop studios means three bookings. With 2-hour minimums at a similar rate, that’s around £450 before travel. One 2-hour booking in our Studio 1 is £150.
Room to test. Try a look, see what works on camera, and switch sets without booking anywhere else.
Less setup. Every set is already styled and lit, so the time you pay for is time spent shooting.
People come to us after feeling stuck with one backdrop. They couldn’t test the look they wanted, so they ended up paying for two or three studios to get variety. Studio 1 exists to fix exactly that.
What can you make in one multi-set booking?
A founder who had just launched her own media agency booked Studio 1 for 4 hours to shoot her first client’s summer clothing collection. Moving between sets with outfit changes in between, she left with 12 finished pieces of content, photos and video.
Shoot Maths: a 4-hour half-day booking is £275, so that’s about £23 per finished piece, with lighting, sets and props included.
And each piece is another chance to be seen. One post can reach thousands of people, and that attention turns into whatever you’re building: sales, leads, or the notice of high-value clients and investors.
The five sets in Studio 1
What you make on each set is up to you, and clients have shot all sorts on every one. To give you ideas:
Stone Wash Archway: soft, warm and textured. Works well for skincare, wellness, lifestyle and gentle fashion.
Rustic Wall: raw and characterful. Works well for streetwear, music artists and talking-head videos with an edge.
Classic Green French Wall: panelled, rich and editorial. Works well for menswear, interviews and premium products.
Living Room: relaxed and lived-in. Works well for lifestyle content, sit-down chats and UGC-style videos.
Red Velvet: bold and dramatic. Works well for beauty, fashion and statement portraits.
Every set has its own rigged lighting, designed for that set. We redesign the sets twice a year, so if you shoot with us regularly you’ll always have new looks to work with.
How long does it take to move between sets?
About 5 minutes. The lighting on each set is already rigged, so all that moves is you, your subject and your camera.
If you bring a production team with its own lighting, allow a little longer to place and adjust it on each set. Plan this in pre-production: decide which sets you’ll use, in what order, and how you’ll light each one, so on the day you’re adjusting, not starting from scratch.
How many people can I bring?
Studio 1 fits up to 12 people. Studio 2 fits up to 20 people.
Our other studios
Studio 2: a lifestyle studio with lots of natural light, for brands, headshots and e-commerce, with exposed brick and textured concrete backdrops.
Studio 3: an edge-to-edge white infinity cove with 3-phase power, high ceilings and full blackout.
What to check before booking a multi-set studio
How many sets your booking includes, and whether you can use all of them.
Whether lighting is included and already rigged for each set.
Recent photos of each set, since good studios change their sets.
Space for hair, make-up and changing between looks.
Access: opening hours, parking and the walk from the station.
At Content Factory Studios: five sets in Studio 1, lighting rigged and included, a communal area for prep, open 24 hours, and about a 5-minute walk from Bromley-by-Bow station. Free on-site parking is limited, so let us know before your shoot.
FAQ
Can I use all five sets in one booking?
Yes. Booking Studio 1 gives you every set in it.
Do I need to bring lights?
No. Every set is pre-lit, and strobes and continuous lights are included.
How much does a multi-set studio cost?
£75 an hour with a 2-hour minimum, £275 for a half day (4 hours) and £500 for a full day (8 hours). For a full breakdown, read How Much Does It Cost to Hire a Content Studio in London?
Is the studio soundproof?
No, the studios aren’t soundproofed, but we’ve hosted over 100 audio-reliant shoots. Tell us before booking if sound is critical.
See the sets for yourself
Look around the studios or book Studio 1.
Written by the Content Factory Studios team, Bow, East London. Facts and prices checked October 2026.
